Innovation Insights - Articles and Reports

The ghost kitchen: a disruptive business model for the food service industry

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Publication date: 07/06/2019
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In their demand for a new type of food delivery service, customers have made it clear they want restaurants to come to them. Industry has obliged, and the knock-on effect has been the rise of a no-frills cooking space that caters for online delivery only.

Companies like Deliveroo, Just Eat and Uber Eats, have changed the concept of food-to-go forever. Before these disrupters came along, a stroll to the local chip shop, Indian or Chinese restaurant, was how we got our takeaway fix.

All that’s changed, and food businesses have had to go digital to stay competitive. By answering consumer calls for more convenience, the food service delivery industry is now run by big data, easy to use apps, and a fleet of drivers on two and four wheels.

This has presented challenges but also opportunities. Is the ghost kitchen and restaurant the next big thing for Scottish food and drink entrepreneurs to engage with?

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