VisitScotland is offering a networking lunch and 2 regional workshops in Stirling on 27 January 2027.
Networking Lunch
Time: 12pm-2pm
This networking lunch will offer practical discussion around business collaboration and strengthening the regional visitor proposition, driving higher spend and longer dwell times year-round.
You can opt to continue the day by joining one of these two Business Development workshops:
Time: 2.30pm-4pm
Workshop 1: Latest market insights and introduction to travel distribution
Understanding the routes to market and how the travel trade can support your business.
Workshop 2: Increasing off-season yield through online booking systems and online travel agents
Explore how an online booking system can increase your sales, and work with online travel agents for additional reach at quieter times.
The networking lunch and workshops will be delivered at Stirling Barracks, Forthside Way, Stirling, FK8 1QZ.
These events are free to attend, but as spaces are limited, we ask that you register your attendance in advance.