Maximise Your Retail Strategy

Fast tracking UK retailer strategies for commercial advantage.

Sept 17, 2024

Conferences & seminars

The Opportunity

Are you a commercial leader working with multiple grocers, or an ambitious business aspiring to grow with a supermarket retailer? Winning with the top UK retailers relies on understanding their strategies, their drivers for growth and unique priorities for suppliers, and the implications of these for the categories you operate in. As a Scottish manufacturer, you know that supplying the large retailers is complex and demanding.

We are pleased to announce a new event, 'Maximise Your Retail Strategy'. In partnership with retail expert IGD, the event is brought to you by The Knowledge Bank and The Academy

This is your opportunity to stay ahead and plan your future commercial success with the latest insights from our retail market experts.

Taking place at The Pavilion at The Royal Highland Centre on 17th September, this exclusive 1-day event will uncover insights on the strategies of the top eight UK multiple grocery retailers.

What does the event involve?

  • An exclusive opportunity to fast-track retailer strategies and understand the key themes driving grocery trading
  • Hear the latest strategic updates on the top 8 grocery retailers from experts at IGD
  • A Scotland perspective and market update from data insight specialists at Kantar
  • Dive deeper into your macro category with insights on BWS, fresh chill and ambient grocery
  • Hear views from key retail buyers on the best ways to work with them to optimise success for your business
  • Take inspiration and learnings from exemplar suppliers and hear about their own trading journey with the multiple retailers
  • All presented content available in digital file format to review in your own time after the event
  • Time to network with peers and guest speakers over a delicious Scottish-themed lunch

Who should attend?

This is an unmissable opportunity for commercial leaders, category managers and sales professionals.

 

Member Member of SF&D Partnership Non-member
£149 £199.50 £399

Price is per delegate and exclusive of VAT. Producers are welcome to purchase multiple tickets for this event.

Places are limited. Book now to avoid missing out!

 

Please email any questions to: events@foodanddrink.scot

Agenda

 

*Timings are subject to change.

 

09.30am Registration
10.00am Welcome
10.15am

The UK grocery retail landscape - IGD Insight Manager

- Context - total food and drink consumption universe

- Current structure of grocery retail and outlook at channel level

- Grocery retail shopper behaviour - key behaviours across demographics

- Top eight retailers channel split and performance

11.00am 

Strategies of the major UK retailers - IGD Insight Manager

- Optimising ranges

- Private label tiering and positioning

- Promotion and pricing strategies

- Loyalty and reward strategies

12.30pm

Lunch

1.30pm

What's different for, and about Scottish shoppers - Kantar

2.15pm

3 x concurrent macro-category breakouts to choose from (BWS, Fresh Chill and Ambient) - facilitated by IGD 

- Takeaways from IGD's latest category benchmarks shopper survey

- Examples of category activation from UK and other markets

- Scottish perspectives

3.00pm

In conversation with 

- Discussion with national and regional buyers from Tesco

3.45pm

Closing Remarks

4.00pm

Close

 

Our Speakers

 

- Graham McLean, Commercial Manager at IGD

 

- Rhian Thomas, Head of UK Insight at IGD

 

- Patrick Mitchell-Fox, Senior Business Analyst at IGD

 

- James Lamont, Lead Buying Manager at Tesco

 

- Jill Sutherland, Buying Manager at Tesco

 

- Lesley Ann Gray, Strategic Insight Director at Kantar

 

- Anne-Laure Farrar, Insight Manager, The Knowledge Bank

Contact the team

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